Chef Daniel is a celebrity chef personality in NSW Australia. He is absolutely out of this world when it comes to talent and passion for his craft. Daniel is also the proud owner of Fork’N’Knife who are the catering company delivering Chef Daniel’s mouth-watering cuisine to its customers.
Chef Daniel brings cooking into everyone’s home as the people’s chef, delivering one minute master classes, tips and tricks as well as breaking down all the kitchen basics to enable everyone to work like a professional in their own kitchen.
To bring Daniels passion to life online I created a Community form and defined the term ‘Foodies’ for his target audience. The site encompasses two target markets – those who want to follow and join Chef Daniel for his love of food, and those who want to engage Daniel’s to present their brand with a fresh food personality.
Services delivered to bring this world to life are:
- New Website and ongoing SEO improvements
- Blogging and Content Generation
- Social Media integration and management
- Implementation of a cloud based CRM (Customer Relationship Management software)
- Automated customised sales processes
- Automated customised marketing processes
- Repeat marketing to previous clients
- Email campaigns
- Creation of marketing material for use online and in print
- Graphic Design for marketing material
- Events management
- Online membership and forums
- Recipe submission
- Online Knowledge-base which is interactive for all ‘Foodies’